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September 21, 2012

Listen Now: 7 Steps to Creating a Powerful Teleprospecting Engine

By Rachel Ramsey, TMCnet Web Editor

Your company offers the best services and solutions and has a great staff, but that doesn’t mean anything if you can’t identify customer prospects out of thousands of consumers. At its most basic, lead generation is generating consumer interest in a company or its products and services. Teleprospecting is one of the most effective tools in a lead generation program; it’s a process of gathering high-level market information and identifying qualified prospects via the phone.


Alorica, a provider of business process outsourcing solutions, has offered lead generation services to businesses for 21 years. Its B2B inbound and outbound sales solutions are designed to help companies develop strong, profitable customer relationships while building brand awareness and expanding their market share. Alorica’s proprietary prospecting solutions nurture qualified leads, driving substantial and quantifiable increases in sales and marketing ROI.

“There are no disadvantages to a correctly run lead generation campaign,” said Jeff Far, vice president of B2B Sales, Alorica, in a statement. “The biggest trend in lead generation is to leverage automated lead nurturing and scoring tools like Marketo (News - Alert) and Eloqua. The challenge is, ‘When is the right time during the digital relationship to engage a telesprospecting agent to take lead into sales process?’”

Teleprospecting is now more critical than ever to build into your lead generation model. Many companies are outsourcing their lead generation programs in order to more effectively garner prospects.

When was the last time you performed an audit on your teleprospecting process? Putting actionable strategies in place will convert teleprospecting from a tactical afterthought to a strategic asset.

Alorica recently teamed up with SiriusDecisions to host a webinar, “7 Steps to Creating a Powerful Teleprospecting Engine.” For those who may have missed out on the presentation, the podcast of the webinar is available for listening now. Click here to listen to the podcast!

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2012, taking place Oct. 2-5, in Austin, TX. Stay in touch with everything happening at ITEXPO (News - Alert). Follow us on Twitter.




Edited by Rich Steeves


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Featured Podcast

  • 7 Steps to Creating a Powerful Teleprospecting Engine
    When was the last time you performed an audit on your telesprospecting process? Putting actionable strategies in place will convert teleprospecting from a tactical afterthought to a strategic asset.

    Come learn as SiriusDecisions discusses insights from their 2012 Teleprospecting Study.

    Hosted by Jeff Farr, Vice President B2B Solutions, with our Special Guest Speaker, Jason Hekl, Research Director, SiriusDecisions.

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About Alorica

Alorica is a leading Business Process Outsourcing Provider of customer management solutions spanning the entire customer lifecycle. From customer acquisition and sales, customer care and support, supply chain and fulfillment, to social CRM and mobile, Alorica offers a seamless customer experience across all service channels. Alorica's award-winning Business Process Outsourcing services span both the Business-to-Consumer (B2C) and Business-to-Business (B2B) sectors across all industries for Fortune 1000 companies. Headquartered in Irvine, California with over 20,000 employees in over 40 domestic, near-shore, and offshore customer management centers, Alorica believes in creating opportunities for its clients, people, and in its communities. For more information, please visit www.alorica.com.

Featured Awards & Recognition

    With a long history of providing outstanding results for our teleservices clients, Alorica has been honored with numerous awards and recognition. We are proud to share some of our most recent accolades with you.